Really Simple Syndication

RSS pages are identified by user or provider of the frequently updated information. This is commonly News Headline, Video feeds, or anything that might be frequently changed that the provider or the user might find useful. The users typically click on an icon or link to subscribe to a page or video, then this recorded in whatever software they use to track their feeds. Most browsers have this added functionality. This software keep the users feeds in a central location and notifies them when new information is posted. There are many RSS readers and they all monitor and provide a common interface to read and track these feeds.

This can be a good way to keep your customers informed and up to date. This is similar to an opt-in email, in that they can control what they keep as feeds.

This is also a lightweight approach to marketing via the phone.

We can help you identify and actuate and RSS feed campaign to help retain and inform your customers.